Why Affiliate Agency is an Integral Part of Your Marketing Team

Why Affiliate Agency is an Integral Part of Your Marketing Team

Seneca once said: “There is no favorable wind for the sailor who does not know his way.” This wisdom applies perfectly to marketing. A successful strategy requires a clear direction and a holistic approach that considers all marketing channels together rather than in isolation. Such an integrated strategy ensures that each channel supports and enhances…

4 Reasons to Monitor Resellers with an Eagle Eye

4 Reasons to Monitor Resellers with an Eagle Eye

Marketers at manufacturing companies face a significant challenge in making sure resellers comply with minimum advertised pricing (MAP) policies. They must police a large group of disparate companies across a wide number of online shopping engines and Product Listing Ads (PLAs), and do it for thousands of constantly changing SKUs. It’s a huge headache to…

One Of The Most Powerful Advantages That Only Time Can Give You

One Of The Most Powerful Advantages That Only Time Can Give You

Nuance. Nuance is what you know because of the things you saw before. You can’t have it without time. I’m convinced nuance is also a feeder for intuition. Take for example what happened recently with my LinkedIn ad campaigns… There is a targeting setting I turned on earlier this year after a LinkedIn consultant we hired…

How to Build a Content Strategy that Drives Affiliate Sales

How to Build a Content Strategy that Drives Affiliate Sales

Having an affiliate program is an excellent way to grow your business and generate traction for your brand. You get to leverage third-party platforms to get more eyeballs as your affiliates promote the solutions you offer on your behalf. However, you don’t just take affiliates on board and leave them on their own. It’s your…

29 Night Jobs to Earn $5K Per Month as a Side Hustle

29 Night Jobs to Earn $5K Per Month as a Side Hustle

If you’re looking to boost your income but find yourself constrained by a busy day job or other daytime commitments, working at night could be a perfect solution. Night jobs are ideal for those who are night owls, balancing multiple responsibilities, or simply want to use their evenings productively. Whether you’re looking for something online,…

What’s happening with ShareASale? Your questions answered.

What’s happening with ShareASale? Your questions answered.

The Awin Group’s new President Adam Weiss answers your burning questions about the future of ShareASale. “I heard ShareASale is going away this summer.” I’m aware there is industry and competitor chatter incorrectly stating that Awin is getting rid of ShareASale this summer. I can tell you with 100% certainty that Awin is not sunsetting…

Affiliate Marketing Trends Set to Shape 2025

Affiliate Marketing Trends Set to Shape 2025

Technology, consumer behaviour, and regulatory changes are driving shifts in how brands and affiliates collaborate. These changes bring exciting opportunities but also new challenges, making it essential for marketers to stay ahead of emerging trends. Experts predict that the affiliate marketing industry will continue to grow, but success will depend on innovation, adaptability, and a…

10-Step Affiliate Program Checklist for Beginners

10-Step Affiliate Program Checklist for Beginners

Are you thinking about launching an affiliate program for your business but don’t know about where to start? An affiliate program checklist might come handy. Many businesses know that affiliate marketing can be a powerful growth engine, but getting started the right way is critically important. After all, it’s an extension of your brand. In…